At last the catwalks of the world shows we have seen that large firms welcome in her womb (if I allow expression) new amazing qualities and most functional fabrics. Its product portfolio includes from high-performance fabrics to implantable medical devices, passing through industrial components and Aerospace Electronics, the signature Gore-Tex It’s perfect for becoming a part of this cast of textiles of new generation which so carefully are incorporating large firms and until now seemed reserved for the ski equipment and other sports wear.
The Austrian Arc’ Arc’Teryx, HUGO BOSS, Bugatti, Emidio Tucci, Herno and Prada, have signed up to the new informal and functional fashion. In footwear, brands such as Puma, Timberland, Tretorn, Camper, Panama Jack and Clarks rely on membrane waterproof, windproof and breathable Gore-Tex®.
Therefore, the US firm has joined several European personalities and have asked them what their basic to a day of rain, in an event called Rainy Day Essentials. The famous chef Massimo Temporiti (Milan), filmmaker Ken-Tonio Yamamoto (Berlin), the editor of fashion and lifestyle Olivia Peyronnet (Paris) and the fashion photographers Gerard Estadella (Barcelona) and Jayden Tang (London) have sought a casual and functional style Gote-Tex partners.
I have had the good fortune of being Gerard Estadella, in person, who tell me, not only their adventures by the fashion weeks, but which are its Basic for a rainy day, and even the perfect music for a grey day. Thus, with one Hugo Boss raincoat and Camper boots with Gore-Tex technology, go listen to songs like Jessi Ware Running or Haim Forever. If you want to hear all that Gerard inspiration: a rainy day, you don’t go by Rainy Day Essentials by Gerard Estadella.
Large firms use this magical waterproof membrane, windproof and breathable for your creations. As a curious detail comment that when a creative director’s signature partner ends a design, this must be approved by Gore-Tex, if, as well as read it. If it does not meet the Gore-Tex standards, does not get to the market. Seams must be perfectly sealed to keep out a droplet of water nor a breath of wind.
And other than me has I deado very surprised, you have to forget the biker jackets when we think of Gore-Tex. Lookbook firms offered ranges from the fates more tredy to the most stylish raincoats. On footwear, turn to meet not only the most adventurous mountaineers have the luck of having membrane, but that for the next season autumn winter 2013-14 We will have leather boots, suede and felt, with the latest designs in our wardrobes.
Also the Knights can count on classic laced shoes or boots more urbanites to walk in big cities without noticing the evil time. It seems great that large firms adapt to new technologies in textile and undiluted or a bit of glamour and style go protected with coats of cold, wind and rain-proof.
From here to thank to Bruno Ricard y Gerard Estadella your kindness and all the Gore-Tex technicians his patience when it comes to try the “naked” fabric, a white sheet that is placed between the lining and the Outer fabric garments (a whole experience) and for allowing me to review of Prada and Hugo Boss clothes so much carefully.